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Luv Bug is a family owned and operated company in the US, designing and manufacturing products for family adventures and travel. The Luv Bug sunscreen towel is independently rated UPF 50+ and means that you can protect your child from the sun's harmful rays when they are wet from pool or beach play and therefore most at risk. The towel is not only a chemical free sunscreen but is also breathable, moisture wicking, absorbent, lightweight and body temp regulating thanks to its proprietary weave, making it an ideal companion during the summer or on vacation! 

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